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2008 IFDA Sales & Marketing Conference Begins

By Restaurant Business Staff on Jul. 13, 2008


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Steven Potter of IFDA opens the 2008 Sales & Marketing Conference.
Steven Potter, senior vice president for industry relations for the distributor trade group, noted in his opening statement that the current business climate and state of affairs along the supply chain is causing pain for all participants. The panelists at three days of sessions will pose new solutions for distributors.

Uncontrollable costs among supply-chain partners are pushing higher costs from one segment to another, Potter said. The resulting shrinking margins means that doing business as usual isn

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