Providing exclusive consumer trends and insights to enhance your marketing strategy. Powered by Technomic . “Technomic is a Chicago-based consulting and research firm providing a 360° view of the...

chipotle line taco assembly

Click through to see the list of consumers’ most-craved restaurant tacos, from Mexican joints to burger chains.

Consumers reveal which chain limited-time offers they are most likely to order based on the name and description.

burger to go

Consumers’ favorite burger components, builds and consumption habits have changed in several ways over the last two years.

dare devil cliff

The dining-out public was given a heads-up that it might have to think a little more broadly if it intends to understand what's happening in restaurants.

complaint keyboard

Even mild griping can escalate quickly in the age of social media into a business-killing (or building) controversy, as restaurants learned this week.

hand magnet

Punch cards are a thing of the past; these new initiatives are meeting modern needs at top chains.

wawa club sandwich
A new gauge of consumer sentiment finds the c-store brand outperforming restaurants, which are still losing loyalty.
firehouse sub square

Customers reveal which chain subs spark their strongest yearnings.