No. 9 distributor Ben E. Keith of Fort Worth, Texas, and TRA will bring products and services to end users, restaurant owners and operators, across Texas. Through the "Preferred Solutions" partnership, restaurateurs have access to operational tools, restaurant start-up information, training and certification, and management resources, they said.
"The TRA is very proud to partner with the Ben E. Keith Foods. Both organizations have a long history of serving the restaurant industry in this state and we are excited to bring our resources together to better serve restaurateurs," said Richie Jackson, TRA executive vice president/ceo. "This partnership will help the association bring our products and services to a larger audience within the industry."
"Both of our organizations feel a deep commitment to the restaurant industry. We are dedicated to helping them grow their business, become more profitable and making their jobs easier and hopefully their life better," said Ron Boyd, senior vice president of sales of the UniPro-member company. "We are continually looking for products and services that meet their needs. Providing quality choices in all areas gives each restaurateur the flexibility they need to meet their individual needs."