Consumer Trends

Consumers welcome increased menu transparency

A majority of diners approve of the new healthcare bill requiring all restaurants with 20 or more locations to include calorie counts on menus, according to new research from Mintel.  

  • The latest survey found that more than 60 percent of restaurant-goers say restaurants should post nutritional information on their menus and 44 percent say the federal or local government should facilitate such actions.
  • Research findings indicate that restaurant patrons want meals that are both full of flavor and healthy, with nearly 60 percent of diners saying they want a meal that tastes great and 23 percent saying they want a meal that is healthy. Only 14 percent of respondents said they were never interested in ordering healthy food when dining out.
  • Nearly half of respondents also claimed to eat healthier foods at restaurants in the past year. Diners had various methods to improve their diet, with 67 percent saying they chose reduced fat items and 52 percent saying they ate more fruits and vegetables. Nearly half of patrons said they cut calories by ordering less food. 

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

The Tijuana Flats bankruptcy highlights the dangers of menu miscues

The Bottom Line: The fast-casual chain’s problems following new menu debuts in 2021 and 2022 show that adding new items isn’t always the right idea.

Financing

For Papa Johns, the CEO departure came at the wrong time

The Bottom Line: The pizza chain worked to convince franchisees to buy into a massive marketing shift. And then the brand’s CEO left.

Leadership

Restaurants bring the industry's concerns to Congress

Nearly 600 operators made their case to lawmakers as part of the National Restaurant Association’s Public Affairs Conference.

Trending

More from our partners