Two dozen Canadian restaurant chains have agreed to make nutrition information available in brochures, although they are stopping short of highlighting it on menu boards. The chains include McDonald's, Burger King, and Wendy's. By the end of this year, the participating chains will disclose fat, calorie, cholesterol, and other information in pamphlets, according to the Canadian Restaurant and Foodservices Association. A note on menu boards will alert patrons to the availability of the data.
"Many restaurant chains already provide a detailed nutrition and allergen profile for their products," said Joyce Reynolds, Sr. VP of government affairs for the CRFA. "With the growing interest in fitness and nutrition among Canadians, this new program is aimed at making consumers aware that this information exists, and providing the information in a consistent manner."
"I am encouraged by the voluntary action of Canada's largest restaurant chains to make it easier for consumers to see the nutritional content of their meals," said Canadian Health Minister Ujjal Dosanjh.
Many U.S. restaurant chains provide nutritional information in pamphlets, although some lawmakers and consumer advocacy groups want them to post the data on menu boards.