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Why the next year will be huge for Burger King’s future

The Bottom Line: The bankruptcy of TOMS King Holdings may be the first domino in a substantial change in the burger chain’s franchisee base as it looks to turn itself around.

Consumer Trends

Gen Z college students rank their fast food favorites

Recent Yelp data reveals the most popular national, regional and local chains near top public universities in the U.S.

Saying the company “cannot stand still” despite recent success, CEO Chris Kempczinski announced broad changes that will require some “difficult discussions and decisions.”

TOMS King Holdings, which operates 90 locations in Illinois, Ohio, Pennsylvania and Virginia, blamed the pandemic for hurting traffic and inflation for draining cash flow.

The six-year company veteran becomes the first C-level marketing chief in the burger chain’s history.

The former McDonald’s executive was named head of the Burger King franchisee last year. Anthony Hull was named interim chief executive.

DŌ Cookie Dough Confections, which makes cookie dough for baking and eating raw, is already being sold out of the frozen yogurt chain’s New York locations.

A state court issued a temporary restraining order, pushing back implementation until a legal challenge can be heard starting Jan. 13.

The Michigan-based operator has made 27 acquisitions in the burger chain’s system and now owns more than 300 restaurants.

The brand was one of several restaurant employers to be charged with workhour and safety infractions in recent days.

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