2. Functional food
Photo courtesy of Honeybrains
Some new concepts are touting brainpower as a marketing tool. NYC’s Honeybrains develops dishes to help combat degenerative diseases. Neo-Pueblo concept Wild Living Foods in Los Angeles casts its menu as a way to nourish the spirit, with juices and tonics for digestion and mood balancing. Also in NYC, Bouley will be closing this winter with plans to reopen with a menu targeting multiple health conditions.