Consumer Trends

Consumer fact check

Providing exclusive consumer trends and insights from Technomic, powered by Ignite, to enhance your marketing strategy. 

Technomic is a Chicago-based consulting and research firm providing a 360-degree view of the food industry. Technomic’s consumer research team provides in-depth data, analysis and insights on consumer attitudes and usage surrounding foodservice products, amenities and brands, based on thousands of nationally representative survey respondents.


May 2018

Among all LSRs tracked, Raising Cane’s Chicken Fingers has the highest overall rating among women while Chick-fil-A has the highest overall rating among men.

Consumer Brand Metrics, Q2 2017- Q1 2018 [Technomic]


May 2018

Among all LSRs tracked, Little Caesars has the highest top-box rating for affordability.

Consumer Brand Metrics, Q2 2017- Q1 2018 [Technomic]


May 2018

Among all LSRs tracked, Jimmy John’s has the highest top-box rating for speed of visit.

Consumer Brand Metrics, Q2 2017- Q1 2018 [Technomic]


May 2018

25% of consumers say they would like to see more ethnic foods and flavors at fast-casual restaurants.

2018 Future of LSR Consumer Trend Report [Technomic]


May 2018

27% of consumers strongly agree that they feel guilty if they visit fast-food restaurants too often.

2018 Future of LSR Consumer Trend Report [Technomic]


May 2018

56% of consumers say high-quality, fresh food is key when deciding fast-casual restaurant to visit.

2018 Future of LSR Consumer Trend Report [Technomic]


May 2018

59% of consumers say low prices are key when deciding which fast-food restaurant to visit.

2018 Future of LSR Consumer Trend Report [Technomic]


May 2018

35% of consumers visit fast-casual restaurants at least once a week.

2018 Future of LSR Consumer Trend Report [Technomic]


May 2018

52% of consumers visit fast-food restaurants at least once a week.

2018 Future of LSR Consumer Trend Report [Technomic]


April 2018

Among all sandwich chains tracked, Jimmy John’s has the highest top-box rating for speed of visit.

Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


April 2018

Among all Sandwich chains tracked, Potbelly has the most craveable baked goods.

Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


April 2018

Among all Sandwich chains tracked, Firehouse Subs has the highest top-box rating for food quality.

Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


April 2018

33% of 18- to 34-year-olds are interested in trying sandwiches made with imitation meats.

2018 Sandwich Consumer Trend Report [Technomic]


April 2018

43% of consumers prefer to order a combo meal when ordering a sandwich from a restaurant.

2018 Sandwich Consumer Trend Report [Technomic]


April 2018

31% of consumers would like restaurants to offer a wider variety of ethnic sandwiches.

2018 Sandwich Consumer Trend Report [Technomic]


April 2018

52% of consumers say portability is very important when deciding where to order a sandwich for breakfast.

2018 Sandwich Consumer Trend Report [Technomic]


April 2018

44% of consumers, and 51% of those living in urban areas, say they have purchased sandwiches from “grab-and-go” sections at restaurants or other foodservice locations.

2018 Sandwich Consumer Trend Report [Technomic]


April 2018

61% of consumers eat sandwiches at least once a week, either at home or from foodservice.

2018 Sandwich Consumer Trend Report [Technomic]


March 2018

Among all pizza chains tracked, Little Caesars has the most craveable breads.

Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


March 2018

Among all FSRs tracked, Mellow Mushroom has the most craveable pizza.

Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


March 2018

Among all LSRs tracked, Jet’s Pizza has the most craveable pizza .

Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


March 2018

25% of consumers would like pizza chains to offer more non-pizza items.

2018 Pizza Consumer Trend Report [Technomic]


March 2018

34% of consumers say pizzas at “mom and pop” restaurants are better quality than those from chains.

2018 Pizza Consumer Trend Report [Technomic]


March 2018

Just 16% of consumers strongly agree that they consider calorie counts when ordering pizza, compared to 50% who strongly disagree.

2018 Pizza Consumer Trend Report [Technomic]


March 2018

28% of consumers are more interested in trying pizza with unique toppings or ingredients now than they were two years ago.

2018 Pizza Consumer Trend Report [Technomic]


March 2018

36% of 18- to 34-year-olds say they would eat pizza more often if there were healthier options available, compared to 20% of older consumers.

2018 Pizza Consumer Trend Report [Technomic]


March 2018

43% of consumers eat pizza at least once week, either at home or at a restaurant or other foodservice location.

2018 Pizza Consumer Trend Report [Technomic]


February 2018

At leading fast-food chains, overall guest satisfaction is slightly higher for snacking occasions (52%) than traditional meals (49%).

Technomic’s Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


February 2018

37% of consumers strongly agree that any food can be a snack if the portion is small.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


February 2018

48% of consumers say snacks that are energizing are very appealing.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


February 2018

57% of consumers say it’s very important that the snacks they choose are from a brand they like.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


February 2018

42% of consumers’ snacking occasions include both food and beverage.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


February 2018

30% of consumers say snacking in between meals is part of a healthy diet.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


February 2018

44% of consumers at least somewhat agree that they eat snacks as a sort of second breakfast once they get to work or school.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


February 2018

32% of consumers usually skip or replace one meal per day with snacks.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


February 2018

80% of consumers typically snack in-between meals at least once a day.

Technomic’s 2018 Snacking Occasion Consumer Trend Report [Technomic]


January 2018

Among all FSRs tracked, Ruby Tuesday has the most craveable salad.

Technomic’s Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


January 2018

Among all LSRs tracked, Panera Bread has the most craveable soup. 

Technomic’s Consumer Brand Metrics, Q1 2017-Q4 2017 [Technomic]


January 2018

41% of consumers strongly agree that restaurants should offer at least one vegetarian soup.

2018 Soup & Salad Consumer Trend Report [Technomic]


January 2018

52% of consumers strongly agree that they usually prefer to build their own salads.

2018 Soup & Salad Consumer Trend Report [Technomic]


January 2018

47% of consumers are interested in trying new or unique types of soup.

2018 Soup & Salad Consumer Trend Report [Technomic]


January 2018

65% of consumers strongly agree that dressing is important for adding flavor to salad.

2018 Soup & Salad Consumer Trend Report [Technomic]


January 2018

35% of consumers feel healthier after eating meals that include soup.

2018 Soup & Salad Consumer Trend Report [Technomic]


January 2018

40% of consumers order salad at least most times they visit restaurants.

2018 Soup & Salad Consumer Trend Report [Technomic]


January 2018

17% of consumers are likely to order soup as a snack, up from 11% in 2015.

2018 Soup & Salad Consumer Trend Report [Technomic]


December 2017

Among all convenience stores tracked, Cumberland Farms has the most craveable coffee.

Consumer Brand Metrics, Q4 2016-Q3 2017 [Technomic]


December 2017

Among all convenience stores tracked, Rutter’s Farm Stores ranks first for food quality.

Consumer Brand Metrics, Q4 2016-Q3 2017 [Technomic]


December 2017

Among all retailers tracked, Whole Foods Market is the top-rated chain for availability of healthy options.

Consumer Brand Metrics, Q4 2016-Q3 2017 [Technomic]


December 2017

Among all retailers tracked, Wegmans has the highest score for food taste and flavor .

Consumer Brand Metrics, Q4 2016-Q3 2017 [Technomic]


December 2017

64% of consumers say packaging quality is very important in the decision to purchase prepared foods from a retail store.

2017 Retail Meal Solutions Consumer Trend Report [Technomic]


December 2017

Among consumers purchasing RMS more often now than one year ago, 36% say they’re visiting fast-casual restaurants less often as a result.

2017 Retail Meal Solutions Consumer Trend Report [Technomic]


December 2017

40% of consumers say they would like retail stores to offer more prepared foods that feature ethnic flavors or ingredients.

2017 Retail Meal Solutions Consumer Trend Report [Technomic]


December 2017

48% of consumers strongly agree that the quality of retail prepared foods has greatly improved over the past two years.

2017 Retail Meal Solutions Consumer Trend Report [Technomic]


December 2017

44% of consumers say better-for-you choices are very important in the decision to purchase prepared foods from a retail store.

2017 Retail Meal Solutions Consumer Trend Report [Technomic]


December 2017

80% of consumers purchase prepared foods from a grocery store, convenience store or other retail store at least once a month.

2017 Retail Meal Solutions Consumer Trend Report [Technomic]


November 2017

Among all chains tracked, Chick-Fil-A has the highest overall rating among recent breakfast guests.

Consumer Brand Metrics, Q4 2016-Q3 2017 [Technomic]


November 2017

Among all chains tracked, IHOP has the most craveable breakfast starches.

Consumer Brand Metrics, Q4 2016-Q3 2017 [Technomic]


November 2017

Among all chains tracked, First Watch has the most craveable egg dishes.

Consumer Brand Metrics, Q4 2016-Q3 2017 [Technomic]


November 2017

28% of consumers strongly agree that they’d be likely to order breakfast for delivery if it were available.

2017 Breakfast Consumer Trend Report [Technomic]


November 2017

26% of consumers, and 35% of 18- to 34-year-olds, would like more restaurants to offer chicken for breakfast.

2017 Breakfast Consumer Trend Report [Technomic]


November 2017

46% of consumers enjoy eating breakfast foods at non-traditional times.

2017 Breakfast Consumer Trend Report [Technomic]


November 2017

31% of consumers consider breakfast to be more of a destination meal now than two years ago.

2017 Breakfast Consumer Trend Report [Technomic]


November 2017

56% of consumers are more likely to purchase breakfast items that are high in protein.

2017 Breakfast Consumer Trend Report [Technomic]


November 2017

40% of consumers typically eat brunch at least once a week.

2017 Breakfast Consumer Trend Report [Technomic]


October 2017

Among all QSRs tracked, Cold Stone Creamery is the top-ranked chain for food taste and flavor.

Consumer Brand Metrics, Q3 2016-Q2 2017 [Technomic]


October 2017

Among all fast casuals tracked, Firehouse Subs is the top-ranked chain for food taste and flavor.

Consumer Brand Metrics, Q3 2016-Q2 2017 [Technomic]


October 2017

Among all FSRs tracked, First Watch is the top-ranked chain for food taste and flavor.

Consumer Brand Metrics, Q3 2016-Q2 2017 [Technomic]


October 2017

24% of consumers purchase ethnic flavors from restaurants at least once a week.

2017 Flavor Consumer Trend Report [Technomic]


October 2017

49% of consumers find sweet and tangy flavor combinations highly appealing, up from 44% in 2015.

2017 Flavor Consumer Trend Report [Technomic]


October 2017

39% of consumers say it’s important that restaurants offer local flavors.

2017 Flavor Consumer Trend Report [Technomic]


October 2017

47% of 18- to 34-year-olds say their preferences tend to change with the seasons, up from 39% in 2015.

2017 Flavor Consumer Trend Report [Technomic]


October 2017

23% of baby boomers prefer to stick to their favorite flavors and rarely try new ones, up from 17% in 2015.

2017 Flavor Consumer Trend Report [Technomic]


October 2017

20% of millennials and 22% of Gen Xers actively seek out new flavors to try on a regular basis.

2017 Flavor Consumer Trend Report [Technomic]


September 2017

53% of desserts eaten after a restaurant meal are eaten at the same restaurant, while 34% are eaten at home and 14% are eaten at a different restaurant. 

2017 Dessert Consumer Trend Report [Technomic]


September 2017

22% of consumers say they often feel guilty after eating dessert. 

2017 Dessert Consumer Trend Report [Technomic]


September 2017

46% of dessert purchases are planned, up from 42% in 2016.

2017 Dessert Consumer Trend Report [Technomic]


September 2017

51% of 18- to 34-year-olds say they sometimes visit a specific restaurant for a meal because they offer a dessert they want to order after the meal.  

2017 Dessert Consumer Trend Report [Technomic]


September 2017

43% of desserts ordered at FSRs are shared, compared to 32% at LSRs. 

2017 Dessert Consumer Trend Report [Technomic]


September 2017

Among all chains tracked, El Pollo Loco has the most craveable fried desserts.

Consumer Brand Metrics; Q3 2016-Q2 2017 [Technomic]


September 2017

Among all FSRs tracked, Friendly’s has the most craveable ice cream/yogurt. 

Consumer Brand Metrics; Q3 2016-Q2 2017 [Technomic]


September 2017

Among all LSRs tracked, Baskin-Robbins has the most craveable ice cream/yogurt. 

Consumer Brand Metrics; Q3 2016-Q2 2017 [Technomic]


September 2017

49% of consumers would consider purchasing a brownie for dessert after lunch.

2017 Dessert Consumer Trend Report [Technomic]


September 2017

75% of consumers are more likely to purchase desserts that are made from scratch. 

2017 Dessert Consumer Trend Report [Technomic]


September 2017

57% of consumers eat dessert after a meal at least once a week.

2017 Dessert Consumer Trend Report [Technomic]


August 2017

Among all full-service restaurants tracked, Red Robin has the most craveable fries.  

Consumer Brand Metrics, Q3 2016-Q2 2017 [Technomic]


August 2017

Among all limited-service restaurants tracked, Jimmy John’s has the most craveable chips. 

Consumer Brand Metrics, Q3 2016-Q2 2017 [Technomic]


August 2017

Among all full-service restaurants tracked, Olive Garden has the most craveable soups and salads.

Consumer Brand Metrics, Q3 2016-Q2 2017 [Technomic]


August 2017

42% of consumers strongly agree that ordering small plates is a great way to share dishes when dining with a large group.

2017 Starters, Small Plates & Sides Consumer Trend Report [Technomic]


August 2017

15% of the sides ordered by 18- to 34-year-olds are consumed as snacks.

2017 Starters, Small Plates & Sides Consumer Trend Report [Technomic]


August 2017

36% of consumers would like restaurants to offer more small plates with ethnic flavors or ingredients. 

2017 Starters, Small Plates & Sides Consumer Trend Report [Technomic]


August 2017

45% of consumers are more likely to dine at restaurants that serve complimentary appetizers.

2017 Starters, Small Plates & Sides Consumer Trend Report [Technomic]


August 2017

62% of consumers say it’s important that they can choose the side that comes with their entree.

2017 Starters, Small Plates & Sides Consumer Trend Report [Technomic]


August 2017

51% of consumers are more willing to try a new flavor or ingredient in a small plate than in an entree. 

2017 Starters, Small Plates & Sides Consumer Trend Report [Technomic]


August 2017

38% of consumers strongly agree that they sometimes visit a certain restaurant because they are craving a specific appetizer. 

2017 Starters, Small Plates & Sides Consumer Trend Report [Technomic]


July 2017

Among all FSRs tracked, Cheddar’s Scratch Kitchen and Waffle House are tied as the top-rated chains for affordability.

Consumer Brand Metrics, Q2 2016-Q1 2017 [Technomic]


July 2017

Among all LSRs tracked, Little Caesars is the top-rated chain for affordability. 

Consumer Brand Metrics, Q2 2016-Q1 2017 [Technomic]


July 2017

Among all FSRs tracked, Abuelo’s is the top-rated chain for overall value. 

Consumer Brand Metrics, Q2 2016-Q1 2017 [Technomic]


July 2017

Among all LSRs tracked, Chick-Fil-A is the top-rated chain for overall value. 

2017 Value & Pricing Consumer Trend Report [Technomic]


July 2017

57% of consumers say the use of sustainable foods is very important in creating a good value at restaurants, up from 52% in 2015. 

2017 Value & Pricing Consumer Trend Report [Technomic]


July 2017

37% of consumers strongly agree that they are seeking out restaurant deals more often now than two years ago. 

2017 Value & Pricing Consumer Trend Report [Technomic]


July 2017

Nearly half of consumers (48%) look for low prices from restaurants so they can go out to eat more often.

2017 Value & Pricing Consumer Trend Report [Technomic]


July 2017

34% of consumers say kids-eat-free specials are very likely to influence them to visit a restaurant, up from 27% in 2015. 

2017 Value & Pricing Consumer Trend Report [Technomic]


July 2017

25% of consumers participate in a restaurant-based loyalty or rewards program. 

2017 Value & Pricing Consumer Trend Report [Technomic]


July 2017

More consumers now (58%) than in 2015 (52%) are highly satisfied with the value for money spent at fast-food restaurants. 

2017 Value & Pricing Consumer Trend Report [Technomic]


July 2017

41% of consumers strongly agree that coupons and deals help take the risk out of trying a new restaurant. 

2017 Value & Pricing Consumer Trend Report [Technomic]


June 2017

Among all limited-service burger chains tracked, SONIC Drive-In has the highest rating for memorable advertising.

Consumer Brand Metrics; Q2 2016-Q1 2017 [Technomic]


June 2017

Among all limited-service burger chains tracked, White Castle ranks highest for uniqueness.

Consumer Brand Metrics; Q2 2016-Q1 2017 [Technomic]


June 2017

Among all limited-service burger chains tracked, Smashburger has the highest rating for availability of healthy options.

Consumer Brand Metrics; Q2 2016-Q1 2017 [Technomic]


June 2017

Among all limited-service burger chains tracked, In-N-Out ranks highest for food quality.

Consumer Brand Metrics; Q2 2016-Q1 2017 [Technomic]


June 2017

59% of consumers find burger combo meals including a side and drink very appealing.

2017 Burger Consumer Trend Report [Technomic]


June 2017

35% of consumers say it’s very important that restaurants offer burgers with new and unique flavors.

2017 Burger Consumer Trend Report [Technomic]


June 2017

22% of consumers eat mini-burgers or sliders at least once a month.

2017 Burger Consumer Trend Report [Technomic]


June 2017

50% of consumers say it’s very important that restaurants offer a wide variety of burger toppings.

2017 Burger Consumer Trend Report [Technomic]


June 2017

37% of consumers would consider ordering a burger topped with barbecue sauce.

2017 Burger Consumer Trend Report [Technomic]


June 2017

58% of consumers say it’s very important that they can customize burger toppings.

2017 Burger Consumer Trend Report [Technomic]


June 2017

26% of consumers say breakfast burgers are highly appealing, up from 22% in 2015.

2017 Burger Consumer Trend Report [Technomic]


June 2017

56% of consumers eat burgers at least once a week.

2017 Burger Consumer Trend Report [Technomic]


May 2017

Nearly half (46%) of students’ meals are taken to go.

2017 College & University Consumer Trend Report [Technomic]


May 2017

43% of students say dining programs and amenities were at least somewhat important in deciding which school to attend.

2017 College & University Consumer Trend Report [Technomic]


May 2017

41% of students say it’s important that the foodservice locations they visit are socially and environmentally responsible. 

2017 College & University Consumer Trend Report [Technomic]


May 2017

54% of students strongly agree that it’s important to eat healthy and pay attention to nutrition.

2017 College & University Consumer Trend Report [Technomic]


May 2017

42% of students would like their schools’ foodservice facilities to offer more technology to enhance convenience.

2017 College & University Consumer Trend Report [Technomic]


May 2017

23% of students prefer sports drinks for lunch, up from 18% in 2015. 

2017 College & University Consumer Trend Report [Technomic]


May 2017

21% of students typically skip breakfast.

2017 College & University Consumer Trend Report [Technomic]


May 2017

36% of students say they are more likely to purchase breakfast off campus rather than on campus, up from 30% in 2015.

2017 College & University Consumer Trend Report [Technomic]


May 2017

53% of students visit off-campus restaurants more often during the weekend than during the week.

2017 College & University Consumer Trend Report [Technomic]


May 2017

66% of students order food from an off-campus restaurant at least once a week.

2017 College & University Consumer Trend Report [Technomic]


May 2017

79% of college freshman purchase food or beverage from an on-campus foodservice facility at least once a week, compared to 62% of seniors.

2017 College & University Consumer Trend Report [Technomic]


April 2017

Among all FSRs tracked, Denny’s has the highest percentage of monthly+ users who are Hispanic.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


April 2017

Among all LSRs tracked, Pollo Campero has the highest percentage of monthly+ users who are Hispanic.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


April 2017

In-N-Out Burger has the highest overall rating among Hispanic consumers.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


April 2017

49% of Hispanic consumers say loyalty programs encourage them to visit specific restaurants.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


April 2017

59% of Hispanic consumers say it’s important for Hispanic food at American-style restaurants to taste authentic.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


April 2017

29% of Hispanic consumers say their children usually decide which restaurant or other foodservice location they visit.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


April 2017

38% of Hispanic consumers’ snacks are purchased from a restaurant or other foodservice establishment.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


April 2017

80% of Spanish-dominant Hispanic consumers say they are much more likely to visit restaurants with Spanish-language advertisements, compared to 16% of English-dominant consumers.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


April 2017

19% of Hispanic consumers’ restaurant purchases are ordered for delivery.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


April 2017

37% of Hispanic consumers say they are purchasing food away from home more often now than two years ago.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


April 2017

34% of Hispanic foodservice consumers visit fast-casual restaurants at least once a week, up from 26% in 2015 and 22% in 2013.

2017 Hispanic Foodservice Consumer Trend Report [Technomic]


March 2017

Among all chains tracked, Wingstop has the most craveable wings.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


March 2017

Among all FSRs tracked, P.F. Chang’s has the most craveable chicken.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


March 2017

Among all LSRs tracked, KFC has the most craveable chicken.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


March 2017

39% of consumers would order a turkey-based burger for lunch or dinner, up from 33% in 2015.

2017 COP: Poultry Consumer Trend Report [Technomic]


March 2017

36% of consumers strongly agree that it’s important for the turkey offered at restaurants to be from a well-known brand.

2017 COP: Poultry Consumer Trend Report [Technomic]


March 2017

39% of consumers are more likely now than two years ago to order turkey outside of the holiday season.

2017 COP: Poultry Consumer Trend Report [Technomic]


March 2017

40% of consumers would like restaurants to offer a wider variety of turkey sandwiches.

2017 COP: Poultry Consumer Trend Report [Technomic]


March 2017

Preference for chicken dishes with Asian flavors is highest among consumers living in the West.

2017 COP: Poultry Consumer Trend Report [Technomic]


March 2017

50% of consumers say it’s important that they can customize the preparation style for the chicken they order.

2017 COP: Poultry Consumer Trend Report [Technomic]


March 2017

45% of consumers strongly agree that restaurants should offer more chicken entrees with ethnic flavors or ingredients.

2017 COP: Poultry Consumer Trend Report [Technomic]


\March 2017

47% of consumers strongly agree that restaurants should be transparent about where they source their poultry.

2017 COP: Poultry Consumer Trend Report [Technomic]


February 2017

Among all LSRs tracked, Captain D’s has the most craveable seafood.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


February 2017

Among all FSRs tracked, Joe’s Crab Shack has the most craveable seafood.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


February 2017

Among all LSRs tracked, Pollo Tropical has the most craveable vegetables.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


February 2017

Among all FSRs tracked, P.F. Chang’s has the most craveable vegetables.

Consumer Brand Metrics, Q1 2016-Q4 2016 [Technomic]


February 2017

Roughly a third of consumers would order fish (36%) or shellfish (32%) dishes with ethnic flavors.

2017 COP: Seafood & Vegetarian CTR [Technomic]


February 2017

59% of consumers would consider ordering Mexican-style dishes with meat alternatives.

2017 COP: Seafood & Vegetarian CTR [Technomic]


February 2017

58% of consumers strongly agree that seafood is just as filling as meals that include meat.

2017 COP: Seafood & Vegetarian CTR [Technomic]


February 2017

43% of consumers strongly agree that vegetarian meals are typically healthier than non-vegetarian options at restaurants.

2017 COP: Seafood & Vegetarian CTR [Technomic]


February 2017

39% of consumers order seafood because it’s healthier than meat options.

2017 COP: Seafood & Vegetarian CTR [Technomic]


February 2017

41% of consumers say they are eating more vegetables now than a year ago.

2017 COP: Seafood & Vegetarian CTR [Technomic]


February 2017

65% of consumers, and 71% of consumers 35+, eat seafood at least once every 90 days.

2017 COP: Seafood & Vegetarian CTR [Technomic]


February 2017

59% of consumers eat meatless meals (i.e., meals including seafood or meat-free proteins) at least once a week.

2017 COP: Seafood & Vegetarian CTR [Technomic]


January 2017

Among all LSRs tracked, Dickey’s Barbecue Pit has the most craveable pork.

Consumer Brand Metrics, Q4 2015-Q3 2016 [Technomic]


January 2017

Among all FSRs tracked, Bob Evans has the most craveable pork.

Consumer Brand Metrics, Q4 2015-Q3 2016 [Technomic]


January 2017

Among all LSRs tracked, Arby’s has the most craveable beef.

Consumer Brand Metrics, Q4 2015-Q3 2016 [Technomic]


January 2017

Among all FSRs tracked, LongHorn Steakhouse has the most craveable beef.

Consumer Brand Metrics, Q4 2015-Q3 2016 [Technomic]


January 2017

40% of consumers are interested in trying ethnically-inspired pork dishes.

2016 Center of the Plate: Beef & Pork Consumer Trend Report [Technomic]


January 2017

45% of consumers consider beef to be healthy because it’s high in protein.

2016 Center of the Plate: Beef & Pork Consumer Trend Report [Technomic]


January 2017

More consumers now (61%) than in 2014 (56%) say flavors imparted by seasonings or spices are very appealing for pork dishes.

2016 Center of the Plate: Beef & Pork Consumer Trend Report [Technomic]


January 2017

47% of consumers are highly likely to order beef dishes with spicy flavors at least occasionally.

2016 Center of the Plate: Beef & Pork Consumer Trend Report [Technomic]


January 2017

78% of consumers say beef or pork described as ‘lean’ is healthier, and 42% say it is tastier.

2016 Center of the Plate: Beef & Pork Consumer Trend Report [Technomic]


January 2017

More consumers now (45%) than in 2014 (40%) say it’s important to know from which country the pork they eat is raised.

2016 Center of the Plate: Beef & Pork Consumer Trend Report [Technomic]


January 2017

76% of consumers’ meals include meat, poultry or seafood.

2016 Center of the Plate: Beef & Pork Consumer Trend Report [Technomic]


 

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