These rustic Belgian bakery-cafes, whose centerpiece is a large communal table, sell organic, Fair Trade priced coffee and an increasing number of products from self-sustaining, bio-diverse farms. The brand was founded in Brussels in 1990 by Alain Coumont, and the Belgian owners, PQ Licensing S.A. They opened the first stateside store in 1999.
| Location | New York, N.Y. |
|---|---|
| 2006 Systemwide Sales ($000) | $32,000,000 |
| YOY Sales Change | 14.3% |
| 2006 U.S. Units | 20 |
| YOY Unit Change | 17.6% |
| 2006 Average Unit Volume ($000) | $1,700,000 |
| Future 50 Year | 2007 |
*Technomic estimate
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