Nine units of this privately held chain are up and running plus sites at a number of southeastern Wisconsin festivals. Last year, three new units were opened, but no sites have been targeted for '08 to date. "We're being cautious, given this economy," says Director of Operations Steve Meyer. Business this year is "trending even with last year."

LocationNew Berlin, Wis.
2007 Systemwide Sales ($000)$25,000,000*
YOY Sales Change13.6%
2007 U.S. Units12
YOY Unit Change20.0%
2007 Average Unit Volume ($000)$2,300,000*
Future 50 Year2008

*Technomic estimate

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