With HuHot, Montana's Yap family, which cut its teeth as Godfather's Pizza franchisees, has set out to conquer an untapped fast-casual niche. Their inspiration? Genghis Khan, who viewed competitors with disdain and the world as ripe for conquest.
| Location | Missoula, Mont. |
|---|---|
| 2007 Systemwide Sales ($000) | $37,700,000 |
| YOY Sales Change | 37.1% |
| 2007 U.S. Units | 25 |
| YOY Unit Change | 31.6% |
| 2007 Average Unit Volume ($000) | $1,700,000 |
| Future 50 Year | 2008 |
*Technomic estimate
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