Dutch Bros. Coffee is a chain of limited-service drive-thru coffee shops specializing in premium coffees and speedy, high-energy service. The chain’s almost entirely beverage-based menu features a variety of coffee roasts along with lattes, cocoas and specialty drinks. DB Franchising USA, LLC is the parent company. Units are typically freestanding structures located in or near busy retail centers. Most restaurants average 200 to 300 square feet. Brothers Travis and Dane Boersma founded Dutch Bros. Coffee in 1992 in Grants Pass, Oregon. The chain began its practice of roasting its own beans in 1996. Franchising started in 1999. Since its founding, the chain has spread across the West Coast.

LocationGrants Pass, Ore.
2009 Systemwide Sales$44,000,000*
% Change in Sales4.8%
2009 U.S. Units153
% Change in Units5.1%
2009 Average Unit Volume$300,000*
% Change in AUV0.0%
Future 50 Year2010