This limited-service chain takes its name to heart by offering classic American favorites with record fast drive-thru service. Apart from the speedy service, customers are attracted by the award-winning burgers and hot dogs and kitschy, eye-catching appearance. The restaurants are recognized for their brightly-colored,  uniquely constructed shapes, very large statues of mascot “Hamburger Man” and giant models of hot dogs, french fries and fountain drinks. The freestanding units offer drive-thru service with only two locations offering counter service. Pal’s Sudden Service first opened in 1985 and is a privately held company.   

LocationKingsport, Tenn.
2009 Systemwide Sales ($000)$35,000,000
YOY Sales Change9.4%
2009 U.S. Units22
YOY Unit Change4.8%
2009 Average Unit Volume ($000)$1,600,000
Future 50 Year2010
*Technomic estimate

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