The kitschy lively atmosphere at this full-service Cajun-style concept makes it attractive to a wide demographic. The restaurants’ walls are painted with humorous cartoons while lobster traps and boats dangle from the ceilings. Dominos and marbles are embedded in the bar counters. Many outlets also feature ponds, which are water attractions. Menu specialties include shrimp Creole, fried chicken and jambalaya pasta. Other classic Cajun dishes such as gumbo, crayfish, gator tail and po’boy sandwiches are also available. Michael Leatherwood founded the chain in 1991 with $120,000, which his family and friends helped him raise. Today, there are 13 locations.
|2009 Systemwide Sales||$38,800,000*|
|% Change in Sales||3.3%|
|2009 U.S. Units||13|
|% Change in Units||8.3%|
|2009 Average Unit Volume||$3,100,000*|
|% Change in AUV||-4.6%|
|Future 50 Year||2010|