Fuzzy’s Taco Shop opened in 2003 in Fort Worth and quickly built a cult following among the college crowd before going mainstream. The Baja-inspired chain specializes in seafood, and—rare among Mexican chains—opens at 7 a.m. to offer breakfast specials like huevos rancheros and migas. The chain also sells stickers and apparel featuring its mascot, Fuzzy the Shark, as well as its own “butt-burning” hot sauce.
| Location | Fort Worth, Texas |
|---|---|
| 2010 Systemwide Sales ($000) | $35,000,000* |
| YOY Sales Change | 16.7% |
| 2010 U.S. Units | 31 |
| YOY Unit Change | 24.0% |
| 2010 Average Unit Volume ($000) | $1,500,000* |
| Future 50 Year | 2011 |
*Technomic estimate
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