Cru—A Wine Bar is a polished/upscale casual-dining, varied-menu concept that accompanies several different entrees with wines to create a pleasant dining experience. Its elegant atmosphere attracts wine aficionados and caters to a customer base that appreciates fine wine. Its parent company is Restaurant Works Inc. The first location opened in Dallas in 2002. Cru—A Wine Bar’s menu focuses on wine pairings during lunch and dinner hours, with more than 300 wines available. The waitstaff is trained to suggest proper wine pairings for wine dinners and to answer questions about one of its many available flights. Appetizers include steamed mussels, calamari, pot stickers and cheese fondue. Stone-fired pizzas are listed as appetizers and include pear and gorgonzola, five cheese, roasted portobello mushroom and steak varieties. Entrees include petite filet, short ribs, roasted sea bass, chicken piccata, sea scallops and grilled salmon. Chocolate cake, fondue, berries and cream and creme brulée are available desserts. Non-alcoholic beverages include coffees and teas.  

LocationDallas, Texas
2011 Systemwide Sales$25,000,000*
% Change in Sales4.2%
2011 U.S. Units9
2011 Average Unit Volume$3,000,000
% Change in AUV1.7%
Future 50 Year2012