Erbert & Gerbert’s Sandwich Shop is a quickservice lunch and dinner chain. Sandwich names are based on the adventures of Erbert and Gerbert, two fictional characters invented by the company to educate children about history, science and friendship. Beth Schippers opened the first Erbert & Gerbert’s in 1988 in Eau Claire, Wisconsin, and franchising began in 1992. E&G Franchise Systems Inc. bought the concept in 2003 but Shippers still maintains ownership of the original location. The chain has more than 55 stores and this year the first ever Erbert & Gerbert’s Bistro was created specifically for the University of Wisconsin—Eau Claire.

LocationEau Claire, Wis.
2012 Systemwide Sales ($000)$29,100,000*
YOY Sales Change7.8%
2012 U.S. Units62
2012 Average Unit Volume ($000)$575,000*
Future 50 Year2013
*Technomic estimate

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