This build-your-own fast casual’s growth has been concentrated in the Southeast (close to its home-base) with a menu that skews to the Southwest. Barberitos is competing in the same space as larger players such as Qdoba, Chipotle and Moe’s Southwest Grill, offering scratch-made items such as burritos, quesadillas, fajitas and bowls. Featured proteins include chicken, grass-fed beef, ground turkey and organic tofu.

LocationAthens, Ga.
2014 Systemwide Sales$27,900,000*
% Change in Sales16.7%
2014 U.S. Units39
% Change in Units11.4%
2014 Average Unit Volume$755,000*
% Change in AUV2.7%
Future 50 Year2015
FranchisingYes