The chef at each upscale-casual unit creates about a third of the menu. But it’s not just the Spanish tapas that differ. Each location has a unique design to give it a more independent vibe. To add to sales, as well as reach beyond its East Coast home-base, Barcelona added an online store in December for olive oil, paella kits and more.

LocationSouth Norwalk, Conn.
2014 Systemwide Sales ($000,000)$43,800,000*
YOY Sales Change29.6%
2014 U.S. Units10
YOY Unit Change11.1%
2014 Average Unit Volume ($000)$4,600,000*
Future 50 Year2015
FranchisingNo
*Technomic estimate