When Hale and Hearty began in 1995, only soups were on the menu—all made from scratch daily in a more than a dozen varieties. Sandwiches and salads were added in 1998, and now the concept positions itself squarely in the healthy fast-casual space. Soup-and-sandwich combos are best-sellers during the high-traffic lunch daypart. Units reside mostly in busy urban areas with expansion limited to New York state until earlier this year, when a store opened in Boston.
|2014 Systemwide Sales||$27,700,000*|
|% Change in Sales||11.7%|
|2014 U.S. Units||33|
|% Change in Units||13.8%|
|2014 Average Unit Volume||$895,000*|
|% Change in AUV||2.9%|
|Future 50 Year||2015|