Aiming for a departure from the traditional sports bar archetype, Arooga’s took the clean ingredient plunge in January. The new menu sources items free of additives, preservatives and antibiotics. In order to keep its value, the chain added the clean, organic ingredients where it made sense, said co-founder and president Gary Huether Jr. Last fall, it used customer feedback to determine if it should offer organic chicken wings.

LocationHarrisburg, Pa.
2015 Systemwide Sales ($000)$27,424,000
YOY Sales Change29.4%
2015 U.S. Units11
YOY Unit Change22.2%
2015 Average Unit Volume ($000)$2,697,000
Future 50 Year2016
FranchisingYes

*Technomic estimate

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