Setting out to take over the world with international growth, the South Korea-based coffee chain received a $13 million investment from Hallyu Ventures, which is concentrated in Singapore and Indonesia, this spring. The funding follows a leadership change; founder Kim Sun-kwon was replaced with a new CEO, brought in to focus on international expansion. The brand’s goal is to launch 10,000 global units by 2020, which started with the U.S. and has since swelled to 12 Asian and Middle Eastern countries.
| 2015 Systemwide Sales ($000) | $32,500,000* |
|---|---|
| YOY Sales Change | 33.7% |
| 2015 U.S. Units | 40 |
| YOY Unit Change | 29.0% |
| 2015 Average Unit Volume ($000) | $1,000,000* |
| Future 50 Year | 2016 |
| Franchising | Yes |
*Technomic estimate
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