Owned and operated by New York City’s BR Guest Hospitality, the energetic Mexican chain with an urban vibe targets high-traffic areas, often in hotel and casino properties. It’s known for its tableside-made guacamole and more than 100 tequilas on the menu. In the past year, however, with the opening of its restaurant in NYC’s Times Square, it added some on-trend dishes, including naked tacos over quinoa pilaf.

2015 Systemwide Sales ($000,000)$45,800,000*
YOY Sales Change6.5%
2015 U.S. Units7
YOY Unit Change16.7%
2015 Average Unit Volume ($000)$7,050,000*
Future 50 Year2016
FranchisingNo
*Technomic estimate