Wahlburgers has carved out its place in the better-burger sector, thanks in part to its founders: celebrity brothers Paul, Donnie and Mark Wahlberg. The chain, which saw a CEO shakeup last month, recently opened a 5,500-square-foot unit at Mall of America in Minnesota. It also partnered with Hy-Vee last year to build, own and operate 26 units in the Midwest, making the grocery store the brand’s largest single franchisee. To further its reach, it launched Wahlburgers at Home, a retail beef product line.
Location | Hingham, Mass. |
---|---|
2017 Systemwide Sales ($000,000) | $30* |
YOY Sales Change | 122.5% |
2017 U.S. Units | 20 |
YOY Unit Change | 150.0% |
2017 Average Unit Volume ($000) | $2,200* |
Future 50 Year | 2018 |
Franchising | Yes |
*Technomic estimate
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