Although the chain is still testing arrangements with third parties in the United States, it has the foundation in place to instantly become “the global leader in delivery,” according to management. In the U.S., Canada and the rest of McDonald’s top five markets, 75% of the population lives within three miles of a unit, an ideal setup for bringing food to patrons’ homes and offices.
Overseas, McDonald’s is already generating sales of nearly $1 billion via delivery. It estimates the market at $100 billion.
Executives indicated that the chain will likely choose third-party deliverers as a way of tapping that market.