The week in ideas, February 13, 2012

The NRA pulls out some new Valentine's Day research. We learn how to pick restaurants based on astrology. And some workers show a robber some pre-Valentine's Day love in the form of a can of oven cleaner.

Idea #1: State the obvious. In a recent press release, the National Restaurant Association stated: "While dining out remains a popular choice for Americans to celebrate Valentine's Day, new National Restaurant Association research shows that nearly one-third would also like to receive a restaurant gift card on February 14."

Idea #2: Complain offline. Sure, all the cool kids go online to unload on companies that have wronged them. A New York City restaurant went old school, putting it right up on the window.

Idea #3: Use astrology to pick a restaurant. Aries likes steakhouses. Cancer likes comfort foods. Etc.

Idea #4: Your new anti-theft weapon—oven cleaner. A guy pulls a gun on some workers at a Utah Mexican restaurant. One of the workers sprays the robber in the face with oven cleaner and he hits the floor.

 

 

Today's top stories

1
Last-minute shift changes would require restaurants to pay affected employees for at least four hours, whether the time was worked or not, under bills likely to be heard next week in the Oregon...
2
Starbucks is pulling the plug on another of its secondary restaurant concepts, this time the Evolution Fresh cold-press juice chain. The coffee giant intends to shut the two remaining Evolution...
3
One thing I’ve loved about writing this column over the past seven (!) years is that by using real reader-submitted questions, I am always learning new things, due to the complexity of running a...
4
Chipotle has finished rolling out its new “Smarter Pick Up Times” platform to all of its locations that offer digital ordering. Through “Smarter Pick Up Times,” the chain says it’s able to monitor...
5
Which Wich is making moves into the supermarket segment, as the chain announced a new partnership that will put units of fast-casual sandwich brand inside 15 Crossroads IGA stores nationwide. Five of...
6
Ambiance and service attributes—not food quality—have the most dramatic positive impact on consumers’ willingness to pay more at restaurants, according to a new study. The importance of ambiance and...
7
After selling pizza and burgers as the operations specialist for a multi-concept franchisee, John "J" Hedrick has moved to the Pei Wei fast-casual Asian chain as CEO. The concept, the little sister...
8
Restaurant Brands International, the parent company of Burger King and Tim Hortons , has agreed to add the Popeyes Louisiana fried chicken chain to its fold for $79 a share, or about $1.8 billion in...
9
The prototype for a new in-store Brazillian fast-casual chain will be part of a supermarket Whole Foods intends to re-open in May in midtown Atlanta, the grocer confirmed last week. Called Roast, the...
10
First impressions count. And for many of your potential customers, especially millennials, those initial impressions of your operation will be formed via a glimpse at your website. So, how can you...