Along with a free dessert during their birthday month, consumers signed up for TGI Fridays rewards program are able to access such perks as Jump the Line Passes, complimentary treats, invites to private events and a coupon for a free appetizer at sign-up. The program runs on a points-based system that gives consumers one point for every dollar spent.
After spending $100, members of California Pizza Kitchen’s Pizza Dough Rewards program receive $5 toward their next bill and a free small plate worth up to $6. Members also receive a free dessert for their birthday as well as occasional special rewards.
Consumers who register a Subway gift card can start racking up points toward free food. Loyalty program members earn one point per dollar spent, as well as 25 points at sign-up and a free gift on their birthday. The chain is also looking into letting consumers redeem points via mobile device.
DD Perks members receive a free beverage when they first sign up, as well as additional beverages on their birthday and one for every 200 points they accumulate. Perks members are also eligible to receive monthly special offers and can order ahead to skip the line.
After registering a Starbucks gift card, consumers receive two stars per purchase; after accumulating 125 stars, they’re rewarded with a free menu item. Those who have earned 300 stars, thus achieving gold member status, also enjoy such perks as monthly days where they can earn double stars.
Auntie Anne’s Pretzel Perks app allows gives customers a free pretzel for every 300 points earned, as well as a free pretzel after signing up. Members also receive exclusive offers and gets a heads up about future new menu items.
Retail Watch: Technomic’s State of the Industry report sounds a c-store alarm, Grubhub expands grocery delivery and 7-Eleven completes its Laredo Taco Company acquisition.
The Maitland, Florida-based Tex-Mex chain filed for Chapter 11 bankruptcy protection after closing 40 restaurants this year. It has an agreement to sell the company.