ID Access: In this first year of your duties as president of IFDA, can you share your perspective on the work of the organization?
Mark Allen: I look at IFDA in three ways.
One is IFDAÃƒÂ¢Ã¢â€šÂ¬Ã¢â€žÂ¢s work in helping to strengthen trading relationships through meetings such as the Partners Executive Forum; our relationship with International Food Manufacturers Association and in holding the joint Presidents Conference; and our Sales and Marketing Conference.
We continue to strengthen programs and to look for new ways to bring value to that partnership and help strengthen those relationships.
|ÃƒÂ¢Ã¢â€šÂ¬Ã…â€œWe realize that strong trading relationships are the backbone of the industry.ÃƒÂ¢Ã¢â€šÂ¬?|