Business intelligence, that is - total visibility into the activities and costs of one's business in order to make operational decisions based on facts.
The foodservice distributor, Consolidated Companies, CONCO, Metairie, LA, No. 14 in the 2005 ID Top 50, can be described as the "poster child" of organizations that sought and used business intelligence to direct the growth of their business.
Founded in the early 1900s, the operations today are privately held. CONCO enjoyed a 10% sales growth from 2003 to 2004. The organization is not shy about attributing its business acumen to strong management and business decisions based on the use of activity based costing (ABC).
All revenue, all costs and all activities have to be accounted for to accurately reflect profitability.