Burke will be responsible for effectively implementing strategies for the association and strengthening executive leadership as well as maintaining day-to-day operations.
Burke started her career as a member of the executive team at Hot Dog on a Stick, where she developed the company’s franchise program and started franchising the company internationally and domestically. Most recently, she was vice president of franchise development at Generation Next Franchise Brands.
“Tabitha brings with her a wealth of franchise knowledge and leadership experience and we are excited to have her join our team,” said JIB-NFA President Rabi Viswanath in a statement. “As we continue to build the NFA for our members, she will play a vital role in implementing our plans for the future.”