Alia Akkam

Contributing author

 Contact Alia

Articles by
Alia Akkam

Page 1

Milkshakes and malts—two old-time soda-fountain treats—are seeing big-time action at fast casuals. By differentiating the beverage menu with these indulgences, fast-casual concepts are vying for that between-meal customer who is a regular at the coffee cafe.

Despite sales of brand-name soft drinks declining, operators are luring customers with creative, housemade sodas.

Wine, beer and cocktails may be coming to a fast casual near you, as these operators see profits in alcohol.

Pairing ethnic beverages with global menus appeals to customers' more adventurous palates. Check out the latest beverage trends.

Rose.Rabbit.Lie., which opened in the Cosmopolitan Las Vegas late last year, stands out for its ingenuity and deft knack for straddling the disparate world of restaurant, bar, nightclub and theater.

Non-alcoholic drinks can benefit from happy hour promotions, too.

Upsell the standard cup of joe by cross-utilizing coffee in desserts.

High-craft riffs are creating new revenue and profit opportunities.