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McDonald's

McDonald's Articles

Two burger giants recently battled it out with an atypical weapon: cheesy sides.

The normally well-behaved restaurant industry sank deeply into snark in recent weeks, bashing one another in hopes of drawing favorable notice.

Those of us who have been watching the industry for a long time are still excited about fast casual and its future.

A powerful chain is poking a toe into breakfast, a new restaurant job is taking shape, a wave of restaurant IPOs appear to be on the horizon, and not every brand sees magic in order-ahead apps.

Third-party delivery may be getting all the buzz, but a growing number of operations are showing renewed interest in a more familiar means of capturing off-premise sales.

From spinning a losing streak to knowing when to lay low, here are some recent lessons operators have learned on social media.

A deal has been struck with UberEats, starting with 1,000 stores.

Cheesecake Factory says it has a second fast-casual venture in the works, Dunkin' convenes a workforce Woodstock, Noodles clears the table and McDonald's touts its merits as a first job.

Visually stunning sips are helping brands drive a following on the popular social site.

From voice recognition ordering terminals to branded video game characters that will take your order while you play, chains are putting today’s latest tech to use in novel ways.