Quiznos

Financing

A tale of two Subway competitors

The Bottom Line: As thriving fast-food sandwich chain Jersey Mike’s ponders a potential $8 billion sale, it’s worth comparing the brand to a long-vanquished rival: Quiznos. The difference is unit economics.

Marketing

Quiznos is bringing back Spongmonkeys for some reason

The sandwich chain, declaring that “it’s a new day,” is looking to generate attention for the brand with a new digital campaign featuring one of the weirdest characters in marketing history.

In 2022, the Quiznos franchisee opened a new prototype for the chain and signed an extensive development agreement. Less than one year later, he took his own life. For his widow, the problems were just beginning.

Restaurant Rewind: A fight over supply prices set what's still the low point in franchisor-franchisee relations. It could be a Harvard Business study of what a brand owner should never do.

Parish Patel left in 2015 as the sandwich chain collapsed. His return is part of a hopeful new era for Quiznos.

A Deeper Dive: Mark Lohmann, president of the chain’s parent company Rego Restaurant Group, joins the podcast to talk about the brand’s comeback efforts, including French fries.

The move attempts to speed the development process with fully equipped modular buildings.

The value of bitcoin and other digital money has plummeted this year, and few consumers use it to pay for food. But early adopters say they're in it for the long haul.

One location is serving as a blueprint for the chain’s new direction, adding global flavors, new equipment and an updated prototype.

Subway, Quiznos and Blimpie were rapidly growing before they met the sandwich curse. The reason for their problems? They depend too much on lunch, says RB’s The Bottom Line.

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