Seasons 52 Articles
The 100 or so chain executives attending Chicago researcher Technomic’s 2015 Consumer Insights and Planning Program this January learned how the perplexing consumer is evolving under such influences as a tepid economy and rapid-fire technical advances. Some revelations had pens scratching across notepads in a frenzy, including these.
The company issued a very public thanks to Olive Garden fans who have spoken out in defense of the chain and its parent in the struggle with Starboard over matters like salted pasta water and breadstick portion sizes. Some of those allies, Darden says, have tagged themselves on Twitter as #TeamBreadsticks.