The boom years have passed for the frozen dessert category, whose new store growth ceased in 2015. Nevertheless, the category increased sales by 6.8% to $6.4 billion. Thank leader Dairy Queen; its sales make up about 46% of the category, and they grew by 10.1%. The supporting cast also includes froyo concepts Yogurtland and Menchie’s.
2016 Rank | Chain Name | 2015 U.S. Sales ($000) | 2015 U.S. Units |
| 18 | Dairy Queen/Orange Julius | 3,531,186 | 4,506 |
| 73 | Baskin-Robbins | 587,518 | 2,503 |
| 100 | Cold Stone Creamery | 365,000* | 926 |
| 115 | Braum's Ice Cream & Dairy Stores | 317,800* | 280 |
| 191 | Yogurtland | 180,000* | 275 |
| 193 | Menchie's Frozen Yogurt | 174,200* | 390* |
| 222 | sweetFrog | 143,000* | 325 |
| 223 | Rita's Ice | 142,500* | 650* |
| 224 | Pinkberry | 137,800* | 155* |
| 226 | Red Mango | 137,000* | 250* |
*Technomic estimate
Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.