2017 Top 500: Varied Menu
Overall, the varied menu category is flat, up .3% in sales to $23.9 billion and .5% in units to 7,792. Results among the brands vary wildly, however, from Cooper's Hawk's 25% sales increase to Uno Pizzeria's 10% decrease. Generally, those who are growing have a strong adult-beverage program and a unique and/or sophisticated customer experience.
*Technomic estimate; Source: Technomic's Top 500 Chain Restaurant Report