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Subway adds additive-free ‘rotisserie-style’ chicken

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Subway is adding a premium sandwich made with additive-free chicken roasted in a manner that provides the flavor and texture of rotisserie chicken, the chain announced today.

The chicken will be hand-pulled barbecue-style in stores rather than supplied pre-sliced or portioned, according to the announcement.

The new sandwich is priced at $4.75 for a six-inch version and at $7.75 for a Footlong, and will be available chainwide starting Monday.

The chicken, from birds raised without antibiotics, is another step in Subway’s drive to use “cleaner” ingredients. The meat contains no additives, artificial flavorings or colorings.

The chain will switch to additive-free white-meat chicken strips on April 1.

Turkey from birds raised without antibiotics will be phased into some stores later this year, Subway added. The chain has been testing thick-cut roasted turkey sandwiches in some units.

Subway is the world’s largest restaurant chain in terms of restaurant count, with 27,000 branches in the United States alone.

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