The center is designed to answer questions about how to get started with the initiative, steps each company needs to take to meet the PTI’s milestones, and resources available to help individual companies incorporate whole-chain traceability standards. It will include exhibits, private meeting rooms and a roundtable discussion area with 100 percent focus on produce traceability.
Staff experts from GS1, the first step in GTIN traceability and case coding, will be on hand. Companies can work with GS1 experts on-site to sign up for their company prefix. Table-top displays within the demo center will feature vendors with hardware and software traceability solutions. And a daily schedule of informal roundtable discussions with produce and retail companies sharing their experience with traceability will be offered.
The center is hosted by the United Fresh Supply Chain Logistics and Technology Council as a service to industry members, and will be staffed by Dan Vaché, vice president of supply chain management, to help industry members throughout the show.
“With clear milestones and timelines established for total supply chain traceability by 2012, thousands of companies across the supply chain are now turning their attention to the real practical questions - where do I start and what are the next steps,” said Vaché. “We’re excited to be working with so many sponsors and other companies to put together a real destination center on the trade show floor to answer these questions.”
The following companies are presently sponsoring displays in the Traceability Demo Center -- FoodLogiQ, Ramsay Highlander, RedLine, YottaMark, TraceGains, KPG Solutions, Inc., and GS1 US.
The following individuals are currently scheduled to share their experience with traceability during discussion roundtables -- Reggie Griffin, Corporate vice president, produce & floral merchandising and procurement, The Kroger Co.; Larry Nottingham, manager of information systems & technology, Pandol Brothers; Jim Corby, vice president produce, Food Lion LLC; Steve Grinstead, president/ceo, Pro*Act.