The Week in Ideas, April 15, 2013
Sometimes the best idea is to ask for help. Using trademarks against your competitors. Dumpster-diver cuisine. And an idea to deal with reservation no-shows.
Hispanics Are More Likely To Source Protein Based on Meal Traditions
CHICAGO (April 17, 2013)—While U.S. Hispanics and non-Hispanics consume foods high in protein, Hispanics consume chicken, legumes, eggs, and fish/seafood...
Four luminaries of the restaurant and food industries took the stage at a Culinary Institute of America event last week to share their culinary philosophies and formulas for success. The quartet—Rick Bayless, Cliff Pleau, Daniel Humm and Walter Robb—was there to be honored with a 2013 Augie Leadership Award, a CIA honor now in its seventh year.
Ruby Tuesday’s narrowly averted cheese-biscuit apocalypse demonstrates how social media’s role is evolving from marketing to operations. The chain has spent several years working through a major brand refresh, migrating from a down-home bar-and-grill to a more upscale-casual concept. To that end, the company decided to phase out the free cheddar biscuits given to diners, testing the new program in one area where the biscuits went AWOL. The reaction was telling: customers had a fit, sharing their displeasure through social media.