5 ideas from Trends & Directions
Technomics’ 2013 Trends & Directions conference abounded in business-building ideas. Here’s a sampling.
7-Eleven revamps to tout food quality
7-Eleven is trying to sharpen its foodservice appeal with a new store design that showcases hot food and coffee.
It seems breakfast can be the most important meal of the day—especially for restaurants. A recent Technomic MarketBriefing revealed that nearly 9 out of 10 consumers surveyed eat brunch at a restaurant at least occasionally. What’s more, Mintel predicts breakfast sales will increase 22.1 percent between now and 2017.
Mushroom season inspires big sales opportunities. The Little River Inn in Mendocino, Calif., is promoting its 6th Annual Mushroom & Beer Dinner as a “culinary adventure” centering on the mushrooms that sprout in the wilds of northern California at this time of year. Each course of the Nov. 8 dinner is paired with a barrel-aged beer from the Russian River Brewing Co.