5 hot ways rooftop bars are warming up for winter
Here’s how operators in cold climates ensure their rooftops reel in off-season sales.
Concept to Scout: The high-frequency Simmzy’s
Simmzy’s restaurant prides itself on being a neighborhood joint with a large following of regulars who come in multiple times a week—the goal of every operator outside the white-tablecloth sector. Here's how this “Cheers” of southern California attains high-frequency traffic.