ideas

Workforce

Ways of making them talk: Getting employee feedback

Many sitting in the C-suite have found that, when soliciting employee feedback, a strict reliance on the Internet won’t work.

Marketing

Floral exams

Even with a limited budget, flowers—fresh or faux—can increase exposure.

Scoping out the competition in the restaurant business is decidedly the most delicious and satisfying market research an entrepreneur could ask for.

Restaurant operators in California are learning how to cope with the water shortage. Here’s what you can learn from them.

What takes a notion from “that’s cool” to a smart, business-forward point of differentiation? We present 50 of the greatest on-trend ideas we’ve collected.

Want to get guests' attention? Check out some of these smart marketing moves.

For when you’ve got mail—and lots of it.

Customers want brands to connect with them personally, both inside the four walls of a restaurant and out. The challenge now is how to figure out the ‘where’ and ‘how’ that creates an impact.

Licensing products doesn't have to be a huge undertaking. Brands with small programs that they say are lucrative as well as simpler to maintain—and began with relative ease. For restaurateurs looking into licensing, there are lessons to learn at every level.

The night is dark and full of themed menu items and events.

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