marketing

Marketing

Pizza Hut takes Papa John's place as NFL sponsor

The Yum Brands chain has inked a multiyear deal with the league.

Water Pressure

When it comes to water service in restaurants these days, there are two diverging paths: serving tap water or offering high-end bottled waters.It’s been...

Some of the industry's biggest names were smeared this week by developments that seemed too far-out to be true. That's because they weren't. Except for those court developments.

Can't opt out of marketing but can’t spend a lot to do it right now? You’re in luck. Read on to get free advice from four marketing agencies, each offering low-budget, high-impact strategies geared to a different hypothetical concept.

Chef-driven food trucks are still on the move, but the latest way to sample restaurant dishes on the run is to drop by a pop-up.

Smart sourcing means staying on top of seafood trends, the market, supply chain safety and value-added products. Three industry experts share the latest.

Food trucks fill the streets and parking lots of New York, San Francisco, Chicago, Austin and Portland, Ore. Los Angeles alone counts 9,000 food trucks and carts, including branded vehicles from California Pizza Kitchen and Carl’s Jr. Yet when Ray Villaman, moderator of a trucks panel at the Restaurant Leadership Conference, asked who in the audience has or plans to launch a food truck, only a few hands were raised.

Aweakened dollar, high commodity costs and increased global demand for seafood are combining to push up prices this season. Fernando Navas, corporate chef for the six-location SushiSamba, names “price” as his number one sourcing challenge.

Ideas from October 2011

(December 22, 2011 - SNA News)—What breakfast item would students most want to see prepared in a “dream kitchen” in their school cafeteria? Pancakes...

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