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marketing

Operations

Great ideas? Not these

In a magazine issue packed with big ideas, it’s only fitting we pause and salute the real stinkers—the notions that were somehow greenlighted instead of prompting hushed comments about the originator seeming so normal otherwise.

Buying Equipment: Expensive or Cheap?

Whether you’re talking about a combi-steam oven or a water goblet, most pieces of foodservice equipment are available in a wide price range.

Workforce

This week’s 6 head-spinning moments: Surprises. Or not.

By Peter Romeo on Jan. 26, 2018

Unexpected developments abounded in the restaurant business, from a surge in popularity of hurling hatchets to new revelations about how much some restaurants pay.

Marketing to Men

By Restaurant Business Staff on Jun. 01, 2008

You think you know them. But selling to men takes just as much skill as reaching any other group. Here’s what you need to do.

Financing

Survey shows Chipotle has some work to do

By Jonathan Maze on Mar. 23, 2018

In the recent Harris Poll reputation survey, the chain came in last among restaurants rated, says RB's The Bottom Line.

Marketing: Chefs who blog

By Restaurant Business Staff on Nov. 01, 2008

More and more chefs are blogging. They blog about everything from restaurant openings to new dishes, the flavor of a farmstead cheese or the culinary high point of a trip. Free online tools like Blogger, Wordpress and Typepad make it relatively easy to set up a blog, add photos, recipes and forums and share plenty of savory tidbits.

Campaigning to fill seats

By Restaurant Business Staff on Dec. 01, 2009

Independent broadliner Shamrock Foods is on a mission to help fill restaurant seats in its home state of Arizona. In mid-September, the company launched the...

Draft wine: Lower cost and greener too

By Restaurant Business Staff on Jul. 01, 2010

The idea is similar to beer on tap. Wineries fill kegs with wine, and restaurants dispense the wine via a tap at the bar. The strategy boasts several green, operational and marketing advantages.

Stop Following the Follower

By Restaurant Business Staff on Feb. 11, 2011

Jay Siff, Founder and CEO of Moving Targets, is committed to helping you make more money. With his 18+ years in retailing and 18+ years in direct marketing,...

El Bulli on film

By Restaurant Business Staff on Jun. 14, 2011

Spain's most famous and globally influential three-star Michelin restaurant, El Bulli, is traditionally open to the public only six months of the year. For the remaining six, dubbed "the summer experiments," Chef Ferran Adriá has worked with his closest team to create an entirely new menu.

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