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marketing

Marketing on the Cheap

Maintain a strong database of local and national food writers and invite them to dine...

Promoting Portland

When Food Services of America (FSA) fights for its customers, it’s not just about beating back competitors. It’s also about fighting for customers’...

A restaurateur-turned-media-consultant advised Restaurant Leadership Conference attendees to avoid some of the common pratfalls of mobile and social media.

McDonald’s is remixing its Happy Meals to cut the calories by 20%.The big savings: The replacement of a small order of fries with a new “child-size”...

CHICAGO (September 13, 2011 - PR Newswire)—Few restaurants and caterers would be surprised to hear that catering orders for business and medical offices...

McDonald’s pulls a fast one, fish get the bar code treatment, babies get charged and a restaurateur decides to live on the roof of his restaurant.

What's new again? Big juicy steaks, burgers, and prime rib. After years of eating less of the stuff, Americans have stopped beefing about health woes and started indulging again.

When Moe’s Southwest Grill heard that the annual BlogHer Food conference was coming to their hometown of Atlanta, the marketing department scrambled.

Here's a list of foodservice and restaurant management terms that every manager should know because it is important to apply the underlying concepts. If you don't know them, then start studying!

The granddaddy of frozen yogurt concepts, TCBY (a.k.a. The Country’s Best Yogurt), hasn’t been sitting on the sidelines as newcomers crowd the field.

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