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marketing

Golbon Announces Two New Distributor Members

 By Restaurant Business Staff on Jul. 19, 2011

BOISE, ID (July 19, 2011)—Golbon, the foodservice marketing group, announced the addition of Indian Hills Meat & Poultry, effective July 1, 2011, and...

Restaurant week gets hyper-local

 By Peter Romeo on Sep. 01, 2011

Now that every nook and cranny has its own restaurant week, a growing number of locations are tweaking the formula to create a second promotional opportunity for local eateries.

Chipotle’s bold new marketing plan

By Sam Smith on Dec. 01, 2011

Two years ago Chipotle saw a marketing opportunity in the mainstreaming of issues surrounding sustainability, animal welfare and, generally, where food came from, all issues the chain was founded on.

I am mommy blogger, hear me roar

By Patricia Cobe on Mar. 01, 2012

When Moe’s Southwest Grill heard that the annual BlogHer Food conference was coming to their hometown of Atlanta, the marketing department scrambled.

It's report card time!

By Bill Main on Jun. 20, 1999

Here's a list of foodservice and restaurant management terms that every manager should know because it is important to apply the underlying concepts. If you don't know them, then start studying!

Food

Dispensing innovation

By Restaurant Business Staff on May 01, 2012

The granddaddy of frozen yogurt concepts, TCBY (a.k.a. The Country’s Best Yogurt), hasn’t been sitting on the sidelines as newcomers crowd the field.

Spills happen

By Bill Main on Dec. 01, 1999

A recent dinner out included one of those accidents that guests and servers dread...the spill. While leaning down to serve my entree, the waiter spilled sauce from the plate in his other hand onto my coat.

Technology

Transforming the restaurant experience, one app at a time

By Joann Whitcher on Sep. 12, 2012

Some of restaurants’ best marketing opportunities come via smartphone apps. The best of these apps enable chefs and restaurateurs to engage with customers in a low-cost discussion that can greatly boost sales. Or they can allow restaurants to fill tables that would have otherwise gone empty.

The culinary underbelly

By Bill Main on Jul. 19, 2000

Make sure you are sending the right message about your restaurant. Sanitation can be helped with a monthly audit. Here are a few quick ideas about where to start and what to do.

All American Foods Joins F.A.B.

By Restaurant Business Staff on Feb. 04, 2013

ALPHARETTA, GA (February 4, 2013)—F.A.B., Inc. (Frosty Acres Brands), the national foodservice marketing and purchasing cooperative for independent...

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