marketing

Dave & Buster's looks to virtual reality for a sales lift

By Peter Romeo on Apr. 04, 2018

The chain is also testing a fast-casual option within its restaurants.

6 ways to promote National Burrito Day

By Patricia Cobe on Apr. 04, 2018

Chains are celebrating the tortilla-wrapped icon with a variety of themed deals.

Customers leak details on Dunkin' Donuts’ new snack program

By Peter Romeo on Apr. 06, 2018

Word spread on social media about a small test of items intended as afternoon add-ons.

Operators aim to lure business with Tax Day deals

By Heather Lalley on Apr. 09, 2018

Check out what Corner Bakery, Tupelo Honey and others are doing.

Consumer Trends

Teens name their top 5 restaurant chains

By Peter Romeo on Apr. 11, 2018

The new heart throb: Chick-fil-A.

Just Salad sells out of new unlimited salad deal in hours

By Heather Lalley on Apr. 16, 2018

The pay-upfront promo, one of a growing number of such campaigns, entitles the owner to a salad each day in May.

8 weed-themed restaurant promos for 4/20

By Heather Lalley on Apr. 19, 2018

Concepts across the country look to make the most of the munchies.

Pizza Hut kicks off its NFL sponsorship

By Jonathan Maze on Apr. 23, 2018

The chain has enlisted wide receiver JuJu Smith-Schuster to be its social media correspondent during the upcoming draft.

This week's restaurant nightmares: Real or fake?

By Peter Romeo on Apr. 24, 2018

Some of the industry's biggest names were smeared this week by developments that seemed too far-out to be true. That's because they weren't. Except for those court developments.

Dunkin’ Donuts pays a price for trimming the menu

By Peter Romeo on Apr. 26, 2018

A flurry of sales-boosting initiatives at the chain failed to offset the traffic impact of product streamlining.

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