menus

'Can we get an olé for Chili’s?'

By Peter Romeo on Oct. 24, 2013

After reporting a difficult quarter, Brinker International revealed a slew of extraordinary near-term initiatives for its Chili’s brand. The addition of delivery might not have been the biggest.

Food

The Menu: Your primary marketing tool

By Restaurant Business Staff on Apr. 14, 2007

One controllable variable is the menu and it is the primary vehicle by which a foodservice operation presents its marketing strategy and helps customers satisfy their needs.

Food

Wooing burger fans

By Patricia Cobe on Dec. 13, 2013

It’s never been more competitive in the burger category. Not only are “better burger” concepts proliferating, QSRs and sports grills are upping the ante and casual and fine-dining chefs are serving inspired signatures. So how do you get consumers to choose your burger?

Non-Alcoholic Pairings

By Restaurant Business Staff on Sep. 07, 2007

Pair non-alcoholic drinks with food to increase your profits.

Beverage

Drink it my way

By Timothy Moriarty on Feb. 03, 2014

A choice of more than 40 flavored syrups, 25 candies, five fresh fruits and other seasonal ingredients awaits customers coming into Cheeburger Cheeburger for a customized shake.

Red Meat: Plating Protein

By Restaurant Business Staff on Jun. 01, 2008

Meat is usually a restaurant’s priciest food purchase. But even with wholesale food costs skyrocketing over the past year, the current news isn’t all dismal at the center of the plate. Red meats haven’t been hit as hard as wheat, eggs and dairy products. Yet.

Beverage

Happy hour, minus the booze

By Alia Akkam on Apr. 23, 2014

Non-alcoholic drinks can benefit from happy hour promotions, too.

Snapshot: Crazy for grazing

By Restaurant Business Staff on Sep. 01, 2008

Snacking is snagging the menu spotlight as inter-meal dining soars in popularity. According to a recent Coca Cola Food-service study, the number of restaurant snack meals continues to grow faster than all other dayparts and now accounts for over 12 billion visits a year. These places have created between-meal menus to satisfy the most serious snack attack.

Panera Bread connects

By Patricia Cobe on Jun. 17, 2014

High-tech enhancements transform Panera Bread into Panera 2.0.

Mac & Cheese

By Restaurant Business Staff on Feb. 11, 2009

Grownup versions of the childhood comfort food—macaroni and cheese—bring back nostalgic pleasures to restaurant diners. This American blue-box classic is being plated in more sophisticated ways on menus everywhere.

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