Financing
The great shift: Consumers voted with their feet last year
The Bottom Line: Restaurant customers shifted away from more traditional concepts to those they felt provided better quality and service. Was this brought on by economic challenges or is it part of a long-term industry reconfiguration?
Financing
The Technomic Top 500: In a tough year, consumers played favorites
Chain restaurant sales increased just 3% last year, the worst year since the pandemic and well below menu-price inflation. Big-name chains like McDonald’s, Starbucks and Chick-fil-A underperformed while chicken and Mexican thrived.