Consumer Trends

Inside the FDA’s struggle to define ultra-processed foods

Working Lunch: This week’s political podcast breaks down the newly proposed definition of UPFs; Plus, how Meta’s $18 billion settlement could impact restaurant marketing one day.

In this week’s Working Lunch, Joe Kefauver and Franklin Coley of Align Public Strategies updated their listeners on the newly proposed definition of ultra-processed foods recently submitted by the FDA and USDA. 

Working Lunch caught up with Maggie Gentile, a partner at Food Directions, who said that it is a challenge for a MAHA-centric federal government that wants consumers to eat fewer processed foods when there is no standard definition available.

Plus, Kefauver and Coley discuss $18 billion settlement over children’s social media addiction and how it could impact social media marketing for businesses — including restaurants — down the line. 

Working Lunch wraps it up by discussing New York City Mayor Mamdani’s appointment of a business council and the National Labor Relations Board revisiting some union cases.

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