Consumer Trends

Consumer trends, insights and preferences

Consumer Trends

These buzzwords can buzz off in 2018

“Asset light,” “clean label” and “grocerant” are all terms we could do without.

Consumer Trends

Who is the drive-thru consumer?

People from all walks of life drive up to order their food. But some demographic groups are more likely to pull up.

During a summer of extremes, what else could we expect but a week of restaurant mosts and leasts? Here's a sampling.

Technomic has revised its initial projections for alcohol sold away from home to a growth of 1.1 percent, up from a decline of 2.5 percent forecasted at the end of 2009.

Americans are showing new flavor confidence through their demand for complex and intense taste experiences. According to McCormick’s 2011 Flavor Forecast, spice consumption is at an all time high; the average home pantry now contains about 40 different seasonings.

Recent foodservice market research by the NPD Group/CREST reveals that total seafood and fried seafood servings have been declining for several years, but servings of non-fried seafood have increased over the last two years. The recession is blamed for the overall decline in seafood consumption, as Americans traded down to less expensive choices.

Where do potential customers go to get information about local dining choices? The Internet is the #1 source, according to a new report by the Pew Research Center. The survey revealed that newspapers and word-of-mouth are also popular sources.

Sunday, May 12, promises to be a high-grossing day for restaurants, as families across the country take mom out to eat for Mother’s Day. According to Caroline Potter, Chief Dining Officer of OpenTable.com, “Mother’s Day has always been one of the biggest dining holidays of the year—and with good reason. Being a mother is one of the most important jobs in the world.”

Asian, Latin and Mediterranean have dominated the "ethnic" category on menus for at least a decade. Now, Datassential's data analysis of U.S. Chains and Independents in 2012 revealed that niche ingredients and flavors within these big three are emerging.

Consumers are showing more interest in doing what’s right for the environment—as long as it doesn’t cost them more.

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