Consumer Trends

Consumer trends, insights and preferences

A taste for authenticity

Jun. 25, 2012

In recent years, consumption of ethnic foods has increased—both in and out of the home—and market researcher Mintel predicts steady future growth. Global cuisines and flavors are a constant craving for Americans. However, certain factors go into creating a successful ethnic menu.

Consumer Trends

Meat on the menu

Dec. 14, 2012

Beef, chicken and pork are the most menued meats, says a recent report from Mintel on "Meat Preparations and Trends." The reports notes that more complex techniques increase opportunities for value-add menu copy, such as concepts like “fire-seared,” “fork-tender,” “braised for hours,” and “smothered."

Consumer Trends

Restaurant industry c. 2020? Deja vu.

Jun. 18, 2013

The restaurant industry of your future may look and feel much like the restaurant industry of your past, according to new research from the National Restaurant Association, but familiarity isn’t likely to make the business any easier.

Consumer Trends

Factoid of the week: Consumers to spend cautiously this Valentine’s Day

By Kelly Killian on Feb. 07, 2014

According to the National Retail Federation’s 2014 Valentine’s Day spending survey, consumers will shell out $3.5 billion going out to celebrate.

Consumer Trends

3 restaurant trends getting more gas

By Sara Rush Wirth on Sep. 15, 2015

Tech integration by restaurants is moving at full force as the industry enters the fall. Operators are using different functionality—particularly mobile advancements—to give customers what they want.

Consumer Trends

Consumers give fast casuals a raise

By Mary Chapman on Feb. 16, 2016

The maximum prices that consumers say they are willing to pay for fast-casual meals have gone up over the past two years, according to a recent study from Technomic.

Consumer Trends

3 trendlettes to watch for December

By Alaina Lancaster on Dec. 01, 2016

This month, restaurants are redefining the norm.

Consumer Trends

7 lessons for engaging consumers

By Sara Rush Wirth on Apr. 13, 2017

Customers want brands to connect with them personally, both inside the four walls of a restaurant and out. The challenge now is how to figure out the ‘where’ and ‘how’ that creates an impact.

Consumer Trends